H&M’s machine recycles used clothes in 5 hours: is this sustainable fast fashion?
The fast fashion Swedish brand H&M has found a way to avoid old clothes to be thrown away, but instead recycled to give them a new life. All of this, in just 5 hours! The brand will give the opportunity to clients to go to their Stockholm shop where they will be able to return their undesired clothes, which will then be sanitised and put inside a new machine called Looop. The machine will disassemble the fibres that will be reutilized to create new clothing items. H&M stated for CNN that these recycling process, developed together with the Hong Kong Research Institute of Textiles and Apparel (HKRITA) and spinner company…
Stile Biologico and Shari Fontani: in the beauty of a dress, slow fashion and cinema meet, launching a message
A dress. It is not just cloth or fiber. A dress says something about the person wearing it. Not all. But much. A created dress reveals something about the person who made it. Not all. But much. A dress can communicate a message of a group of united people who in unison agree on values in which they believe. We join this chorus, sharing the photos and the story of a dress in this article, out of editorial programming. Because when the letter that I will shortly share with you arrived, I immediately wanted to add our voice to that of those who, creating, wearing, photographing, weaving and doing their…
- Artigianato, Companies / Aziende, Dove acquistare, Fashion/Moda, Food/Cibo, Handicraft, Minimalism, Recycling/Riciclo, Vintage/Second-hand
Special Ideas for more sustainable gifts – How to choose presents more responsibly and pleasantly!
We announced it in the posts on Christmas initiatives: as promised, here is a special article to suggest ideas for choosing gifts more consciously! Maybe you are doing the slalom between articles, posts and stories that suggest purchases for the holidays, now here is also Dress Ecode on the subject! We have worked hard in the last weeks so that it was not the usual Christmas guide. We are not for pushing to buy in the occasion of a particular holiday or time of the year, because the consumption model we propose wants to spread greater responsibility in our daily choices. We hope you will find here useful tips not…
Cadute di stile: from the dark nooks of the wardrobes, with irony and passion the right pieces for classy slips
On a sunny afternoon we met Michela Zedda, creator of the site and profile Falling of style, recording an episode of our podcast channel (Audio-à-porter on Spotify, Spreaker, ApplePodcasts). With her we went to the discovery of the world of style slips, of things hidden in wardrobes, of the vintage of the 80s and 90s and also of the most feared customers by those who have an online shop! Michela is also a photographer and with some shots from that afternoon she shows you the tests of clothes and accessories from her shop, in an all green set. If you listen to the interview, you will get all his irony,…
- Artigianato, Circular economy, Companies / Aziende, Dove acquistare, Fashion/Moda, Handicraft, Recycling/Riciclo, Upcycling/Riuso
Peterson+Stoop’s sneakers: when repair becomes high fashion
Meeting Peterson+Stoop allows us to reflect upon a very important aspect regarding waste in the fashion industry. In Italy the shoe business is predicted to grow over 3.4% between 2020 and 2025. According to a report of the Italian Institute of Research Eurispes, 37% of Italians purchases a new pair of shoes every 3 months, noteworthy numbers that make us understand how important is talking about the production and consumption of shoes in a more sustainable way. Besides the actual shoes ending up in landfills at the end of the life cycle, during the tanning process also the shoe factories produce significant waste: dust, scraps and leather clippings polymeric materials…
Brands and artisans participate in the initiative to oppose Black Friday: together with them let’s transform it into Green!
November, for some, is the month of Black Friday. The Friday of big discounts is an initiative born in the United States with which companies announce the beginning of Christmas shopping. This year will be Friday 27 dedicated to discounted shopping. On November 30th, it will be Cyber Monday, specific for consumer electronics purchases. What’s green about all of this? On Black Friday itself, not much. For some it is an opportunity not to miss opportunities: a mountain of offers that sellers on Amazon and companies will propose us. However, we have the possibility to choose a more positive environmental impact, adopting a conscious approach to our purchases: We can…
“What for some is waste, for me is gold”: Giulia Boccafogli tells the story about her contemporary jewels
Brand in focus is a series of interviews made for Sfashion-net*, our partner in the diffusion of an alternative model to fast fashion. For them we interview Giulia Boccafogli, architect and creator of contemporary handcrafted jewels by recovering precious leathers. We have decided to tell the story of Giulia and her creations because of her choice of using recycled materials and the modern design, elegant and original of her jewels, the ‘Giulielli’. Giulia, can you tell us which products your brand makes and who is behind it? “I am an architect who at a certain point fell in love with making jewelry and for a long time now, this has…
Femininity, nature, well-being and elegance: NVK Daydoll’s conscious fashion
Italiano/English – Go to English Puoi ascoltare qui l’articolo: NVK Daydoll Brand in focus è un ciclo di interviste realizzate per Sfashion-net*, nostro partner nella diffusione di una moda alternativa al fast fashion. Per loro intervistiamo Natasha Calandrino Van Kleef di NVK Daydoll, designer e architetto cosmopolita, nata a Londra con un nome russo scelto da madre olandese e papà siciliano. Desideriamo raccontarti la storia del progetto di Natasha per l’impegno in una moda etica e salutare, per le linee pratiche e femminili degli abiti modulari e i riferimenti alla natura. Natasha, ci racconta come e perché ha deciso di iniziare questo progetto di moda elegante e pratica, che oltre alla bellezza ha…
- Artigianato, Circular economy, Companies / Aziende, Dove acquistare, Fashion/Moda, Handicraft, Recycling/Riciclo
Meetings and new discoveries among the stands of the Wave Market Fair
Italiano/English below Puoi ascoltare qui l’articolo: Wave Market Fair Siamo fatti più per le comunità reali che per le community virtuali. È per questo che cerchiamo di incontrare di persona, contesto attuale permettendo, chi ci legge, chi intervistiamo e chi collabora con noi. Così quando Alice di Exseat bag ci ha suggerito di incontrarci al Wave Market Fair abbiamo subito colto al volo la proposta. Wave Market Fair è la fiera che a Roma promuove l’artigianato e il design nelle diverse declinazioni. Le prossime edizioni sono previste il 5 e il 6 dicembre e il 12 e il 13 dicembre 2020. In occasione dell’incontro con Alice, abbiamo girato tra gli stand, trovando davvero…
Brand in focus – From Molise, Filotrama: slow clothing with fabrics of the past and handmade stitches
Italiano/English below Puoi ascoltare qui l’articolo: Filotrama Brand in focus è un ciclo di interviste realizzate per Sfashion-net*, nostro partner nella diffusione di una moda alternativa al fast fashion. Per loro intervistiamo Michela e Gloria di Filotrama, brand di abbigliamento artigianale nato in Molise. Abbiamo scelto di raccontarti della storia e delle creazioni di Filotrama per l’impegno in una moda slow, per la scelta preferibilmente di fornitori locali che producono tessuti come una volta e per le tante piccole attenzioni agli aspetti green. Ciao Michela, ci racconti chi siete e di cosa vi occupate per Filotrama? “Siamo Michela e Gloria, cugine e amiche da sempre, ci occupiamo di tutto a…
